Building Zero Vacancy Campaigns for Multifamily Properties

Over the years, we have built up the following interview template to talk to multifamily property managers about their property’s marketing: their objectives, what they have been tasked with re property marketing, and specifically what content marketing they may or may not be doing. Then, we use this information to craft highly effective Zero Vacancy…

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Getting Heard on Social

There is much to be discussed on the broad subject of Getting Noticed on Social Media.   Here is specific guidance on a few platforms that must be at the core of your content marketing efforts as a Commercial Real Estate professional. Listen to the podcast on this subject I recently did with my colleague Andreas…

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Content Marketing Solved

What If What Next’s content marketing outsourcing services for Commercial Real Estate professionals and businesses, powered by CRE Collaborative’s CRECo.ai platform, will help maximize the impact of your marketing budget this year. Put your marketing budget to work by tracking all your social media channels, promotions, and ads. Double-down on what works, rather than just…

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Tips to Avoid When Building or Buying a Templated, slow, boring and hard to navigate Website

Websites with no character loads slowly are hard to navigate and have low visibility on search engines.  When clients ask us to advise on a website for an agency, real estate professional, or individual, we use the following top of mind checklist.  Build Consider a minimalist website for customer-centric clarity, beautiful design elements, a simple…

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